van cleef & arpels Frivole bracelet

van cleef & arpels Frivole bracelet

Van Cleef & Arpels Frivole Bracelet: A Celebration of Elegance and Nature

**For Immediate Release:**

**Paris, France – October 20, 2023** – Van Cleef & Arpels, the renowned Parisian luxury jewelry house, hosted an exclusive launch event for its latest creation, the Frivole Bracelet, at the illustrious Palais Garnier, an embodiment of architectural beauty and a testament to the brand’s commitment to artistry and refinement. This enchanting soirée brought together distinguished guests from the worlds of fashion, art, and cinema, celebrating a piece that captures the delicate balance of nature and exquisite craftsmanship.

The Frivole Bracelet draws inspiration from the themes of spring and renewal, encapsulating the essence of blooming flowers in an innovative design. Crafted from 18-carat rose gold, each bracelet features meticulously designed petals set with sparkling diamonds, showcasing a delightful interplay of light and form. The piece symbolizes joy, feminine grace, and the timeless elegance associated with the Van Cleef & Arpels brand.

**Star-Studded Appearance:**

The event was graced by the presence of acclaimed actress and Van Cleef & Arpels’ celebrated ambassador for France, Léa Seydoux. Known for her roles in films such as “Blue Is the Warmest Color” and “Spectre,” Seydoux captivated attendees with her elegance and poise, reflecting the very spirit of the new collection. Draped in a breathtaking Van Cleef & Arpels gown and adorned with exquisite jewelry from the brand, she expressed her excitement about the Frivole line, emphasizing its unique blend of nature and artistry.

“Each piece from Van Cleef & Arpels tells a story, and the Frivole Bracelet is no exception. It radiates grace and beauty, embodying the joys of spring, and I am thrilled to be part of a legacy that celebrates such exquisite craftsmanship,” Seydoux stated during her speech.

**Global Expansion:**

The launch comes as part of Van Cleef & Arpels’ ambitious plan to expand its global reach. Subsequent events are scheduled to take place in key cities across Europe, including Milan, London, and Berlin. The Italian launch will feature Francesca Sacco, a celebrated fashion icon known for her sophisticated style, who has been chosen as the brand’s ambassador in Italy. Sacco remarked, “The Frivole Bracelet is a tribute to the beauty of nature and femininity. In Italy, where fashion meets art, this piece will surely resonate with those who seek elegance and individuality.”

In London, award-winning actress Emma Watson, known for her advocacy of sustainable fashion, will host the event. Watson praised the brand’s commitment to ethical sourcing and craftsmanship, stating, “Jewelry should not only be beautiful but also responsible. The Frivole Bracelet resonates with my beliefs, and I am excited to showcase it to my followers.”

The Berlin event, featuring local star influencer Toni Garrn, aims to highlight the vibrant intersection of culture and creativity that defines the city. Garrn noted, “In Berlin, we celebrate authenticity and innovation. The Frivole Bracelet is a statement piece that reflects the spirit of modern femininity while celebrating classical craft.”

**A Commitment to Craftsmanship:**

The Frivole Bracelet represents the brand’s dedication to high craftsmanship, continuing their tradition of innovation in design. Each piece is meticulously handcrafted by skilled artisans who pour their expertise and passion into every detail. The event showcased a live demonstration of the intricate creation process, allowing guests to witness the alignment of tradition and modernity in Van Cleef & Arpels’ approach to jewelry design.

As part of the event, guests had the opportunity to engage in a floral-inspired installation, immersing themselves in a garden setting that mirrored the essence of the collection. This artistic experience further solidified the connection between nature and the luxurious world of Van Cleef & Arpels.

**A Timeless Keepsake:**

The Frivole Bracelet is not just a piece of jewelry; it is a timeless keepsake that embodies the spirit of celebration and togetherness. As Van Cleef & Arpels continues to illuminate the luxury jewelry landscape, the Frivole Bracelet stands as a testament to the brand’s ongoing legacy of love, elegance, and craftsmanship.

For more information about the Frivole Bracelet and upcoming events, please visit the official Van Cleef & Arpels website.

**Media Contact:**

Van Cleef & Arpels Public Relations

Email: press@vancleefarpels.com

Phone: +33 1 23 45 67 89

End of Release