Since Van Cleef & Arpels entered Fontaine Square in 1906, it has been a splendid and legendary journey
Since Van Cleef & Arpels entered Fontaine Square in 1906, it has been a splendid and legendary journey. This is the fashion center of Paris, and the first Van Cleef & Arpels boutique is located here, which adds to its unique charm.
The combination of Alfred Van Cleef and Estelle Arpels infuses the brand with endless romance and art. Their love story not only made a great brand, but also left countless moving legends for future generations. From the initial order of the Varuna yacht scale model, to the later various classic works, Van Cleef & Arpels has always upheld the persistent pursuit of jewelry art.
Throughout its history, Van Cleef & Arpels has witnessed countless love stories. In 1937, he designed a brooch for the wedding of the Duke of Windsor, which became a symbol of love. In 1939, he designed the crown for the Queen of Egypt, showing its nobility and elegance; In 1957, it was appointed as the jewelry brand of the royal family of Monaco, which highlighted its supreme status in the jewelry industry.
Van Cleef & Arpels’ works are not only jewels, but also witnesses to history. Each piece of work contains a profound story and emotion, inheriting the history and culture of the brand. From the beginning of the 20th century to the present, Van Cleef & Arpels has always maintained a high demand for quality and design, constantly innovating and creating more amazing works.
After a hundred years of wind and rain, Van Cleef & Arpels is still the favorite of aristocrats and celebrities of all countries. Its charm lies not only in its exquisite craftsmanship and unique design, but also in the historical story and cultural inheritance behind it. Whether it is the Alhambra four-leaf lucky series or other classic works, they have become eternal legends and continue to write the brilliant history of Van Cleef & Arpels.